Blog Writing & Content Strategy

When I began my Summer 2026 Marketing Internship, one of Harry’s long-time clients was in the middle of a digital upgrade. Fiona Dogan, a real estate agent based in Rye, NY, tasked Harry with creating a revamped website and updated social media pages to enhance her brand awareness. I attended internal department meetings as well as client meetings to discuss social media and content strategy, as well as SEO and AEO tools, which I incorporated into several blog posts. I also created dozens of content pieces for Dogan’s refreshed Instagram, LinkedIn, and Meta pages, for which I crafted unique captions that aligned with her brand. For professional-grade visuals, I used Adobe Premier, Canva, and CapCut.

Video Production

Using Adobe Premier and CapCut, I edited video and captions for multiple clients’ social media content. Style and tone vary between clients, so it was necessary to ensure that the caption matched the tone of the account and that each video blended seamlessly into the feed. One example of this is a LinkedIn post for Westchester County Tourism & Film (shown left). I attended a video shoot at a bridal shop in Tuckahoe, NY, and asked the owner questions about her experience hosting film productions, emphasizing how it supported the growth of her business. Getting to be there for every step of the way from the interview to the editing process was incredibly rewarding. It taught me that even a thirty-second video clip requires thoughtful, creative choices before it ever goes online.

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